Recent News

The J.M. Smucker Company, a household name behind iconic brands like Folgers, Dunkin’, and Café Bustelo, is facing a bitter brew in 2025. The Orrville, Ohio-based food giant, known for its coffee, Jif peanut butter, and pet foods, reported a tough first quarter for fiscal 2026, with its stock taki

Every morning, millions of Americans fire up their coffee makers, chasing that jolt of caffeine to kickstart the day. Coffee’s a ritual—whether it’s sipped before a workout, during a commute, or while tackling emails. But recently, a new trend has taken over: protein coffee, or “proffee.” It’s exa

Picture this: a stock Honda SUV, straight off the assembly line, diving headfirst into one of the toughest rallies on the planet. That's exactly what's happening with the 2026 Honda Passport TrailSport as it gears up to battle the Alcan 5000 Rally. This isn't some short weekend jaunt—it's a brutal

Dove season is kicking off across Texas, and for many guys out there, it's that time of year when the fields call, the shotguns come out of the safe, and weekends turn into adventures chasing those fast-flying birds. But with the excitement comes a real heads-up from the folks at Texas A&M For

In the world of beverages, where a cold soda or a hot cup of joe can define your day, big moves are shaking things up. Keurig Dr Pepper, the folks behind those handy single-serve coffee machines and classics like Dr Pepper and 7Up, just dropped a bombshell. They're shelling out over $18 billion to

In the rugged backcountry of Montana, where ranchers battle to protect their livestock and hunters chase the thrill of the chase, a heated decision just shook things up. The state's Fish and Wildlife Commission wrapped up a marathon meeting on August 21, hashing out new rules for wolf hunting and

For many guys who've spent years chasing elk or deer across rugged terrain, a good GPS app feels like an old reliable hunting buddy. Tools like the onX Hunt app have changed the game, letting you pull up maps on your phone that show exactly where public land ends and private property begins. It's

In the world of off-roading, where power and grit have always ruled, a new player is changing the game. Upfit UTV, a Fox Factory subsidiary known for building rugged, custom vehicles, has teamed up with OMI, a leader in electric powertrain engineering, to bring something fresh to the trails. Their

Nissan is gearing up to bring back a name that gets the hearts of off-road enthusiasts racing: the Xterra. After a 13-year absence, the rugged SUV is set to make a triumphant return in 2028, and it’s aiming to take on heavyweights like the Toyota 4Runner and Ford Bronco. Announced at a dealer meet

The off-road world just got a whole lot more exciting with GasGas rolling out its 2026 lineup of motocross, enduro, and cross-country dirt bikes. Known for delivering raw power and rugged reliability, GasGas has taken its proven machines and given them a bold new look paired with practical upgrade