Recent News
Timex Brings Back a Forgotten '70s Field Classic
In a world where wristwatches often scream for attention with flashy tech or sky-high prices, Timex has quietly unleashed a gem that harks back to simpler times. This new field watch, born from a partnership with the folks at Bespoke Post, draws straight from the brand's dusty archives. It's a nod
Why Costco's Quiet Rebellion Against Tariffs and DEI Pressure Pays Off
In a tough year where big changes hit trade policies and companies scrambled to drop diversity programs, Costco has stuck to its guns. While others backed down, this warehouse giant kept pushing forward with what it sees as smart business moves. It's a story of staying true to core values amid poli
Uncovering the Lost Legacy of WWII Frogmen and Their Tough Timepieces
In the shadowy depths of World War II's Pacific battles, a group of brave men plunged into enemy waters without the fancy gear we take for granted today. These early combat divers, the forerunners of today's elite Navy SEALs, relied on simple, rugged watches to time their risky missions. Fast-forwa
Why Wyoming's Ice Fishing Boom Is Stuck in a Thaw
In the heart of Wyoming, where winters usually hit hard and fast, this year's fishing scene tells a different story. Anglers across the state are facing an unusual holdup – major bodies of water like Boysen Reservoir and Flaming Gorge are still wide open in early December, pushing back the beloved
Taiga Motors: Electrifying Off-Road Adventures
Picture this: You're out on the water, slicing through waves on a machine that's powerful, quiet, and doesn't leave a trail of fumes behind. Or tearing up snowy trails without the roar of a gas engine drowning out the wilderness. That's the world Taiga Motors is building, and it's changing how gu
Nomos Unveils Roam and Reverie: Fresh Takes on Travel Time
In the world of watches that keep up with a guy's on-the-go life, Nomos has just dropped two new limited-edition versions of its Club Sport Neomatik Worldtimer . Called the Roam and the Reverie, these pieces build on the brand's push this year to make travel watches more colorful and practical. Th
Why Arai's Latest Helmet Could Save Your Ride in 2026
When it comes to picking a motorcycle helmet, especially for off-road riding, safety isn't just a buzzword—it's everything. For guys who've spent years tearing up trails or hitting the track, finding gear that holds up under pressure matters more than flashy designs. That's where Arai steps in with
Costco's $17 Truffles Are a Game-Changer
As the holidays roll around, guys know the drill: family gatherings, office parties, and those last-minute get-togethers where you want to look like you've got it all together. That's where Costco steps in with a real winner this season – a big bag of Italian truffles that's affordable, tasty, and
Why Japan's Latest Field Watch Might Be Your Next Daily Driver
In the world of watches, where big names often come with even bigger price tags, a fresh player from Tokyo is turning heads by keeping things real and reachable. Kiwame Tokyo, a budding micro-brand rooted in the historic Asakusa district, is all about straightforward craftsmanship without the fluff
Score Big on Bose Noise-Cancelling Headphones at Costco
In a world where everyday noise can drown out the simple pleasures, finding a reliable pair of headphones that blocks it all without breaking the bank feels like a win. Right now, Costco is making that possible with a standout deal on Bose QuietComfort SC noise-cancelling headphones, dropping the p
