Recent News
Costco Just Picked a Fight With Celsius
When photos of a brand-new Kirkland Signature energy drink started flooding social media feeds in late March 2026, the reaction was swift and loud. Shoppers were excited. Celsius investors were not. Within a single trading day, Celsius Holdings shares fell around 7% after Costco Wholesale began sel
South Atlantic Golden Tilefish Season Closes March 27
NOAA Shuts Down Recreational Fishing After Annual Catch Limit Is Hit The 2026 recreational fishing season for golden tilefish in South Atlantic federal waters is coming to an early close. NOAA Fisheries announced that the season will end at 12:01 a.m. on March 27, 2026 — nearly nine months before
SEMA 2026 Goes All-In on Powersports This November
For years, the guys showing up to the SEMA Show in Las Vegas have been the same people spending weekends tearing up trails on a side-by-side or hitting the dirt on a motorcycle. They build out their trucks, they run SxS rigs, they pull trailers loaded with toys — and they've always had to bounce be
The Watch That Might Actually Be Perfect
Citizen's 50th Anniversary Eco-Drive Is the Everyday Watch Most Men Never Knew They Needed Most watch enthusiasts spend years chasing the idea of a perfect daily wearer. Something that looks sharp enough for the office, holds up through weekend punishment, keeps time without fussing, and doesn't r
New Federal Bill Protects Lead Ammo on Public Lands
Wisconsin Congressman Scott Fitzgerald is backing a piece of legislation that hunters across the country have been waiting on for a long time. The bill, called the Protecting Access for Hunters and Anglers Act, passed recently and does something pretty straightforward — it keeps the federal governm
Massachusetts Is Finally Ending Its Sunday Hunting Ban
A Long-Overdue Change That Could Reshape Wildlife Management Across the Commonwealth For years, Massachusetts hunters have packed up their gear on Saturday nights, driven across state lines, and spent their Sundays hunting in New Hampshire, Vermont, or Connecticut — states that never thought to ba
The Bait That Won the Classic Before Anyone Knew It Existed
How Dylan Nutt's Championship Victory Forced Berkley to Show Its Hand Dylan Nutt crossed the finish line at the Bassmaster Classic with nearly a 10-pound lead over second place. That kind of margin doesn't happen by accident. What made the win even more remarkable was what he was throwing — a bait
FreshBox: The Cigar System Changing How Americans Smoke
CigarBros is getting ready to shake up the cigar world with a brand new product called FreshBox — and it's bigger than just a humidor. Set to launch around March 30, the system brings together a redesigned storage box, custom cigar sleeves, and a dedicated e-commerce website into one package that's
New York Is Forcing Hunters to Earn Their Second Buck
The State Just Rewrote the Rules on Deer Hunting — And It Changes Everything For decades, deer season in New York has followed a familiar rhythm. You buy your license, you get your tags, and you head into the woods. But the New York State Department of Environmental Conservation is now proposing t
The $1.50 Costco Hot Dog Isn't Going Anywhere
The CEO Just Made It Official — And the Internet Had a Lot to Say About It For years, one of the few things Americans could count on staying the same was the price of a Costco hot dog combo. While the cost of groceries, gas, and just about everything else has climbed steadily upward, that legendar
