Recent Luxury Articles
NOMOS Worldtimer Dark's Bold Pepsi Dial Nod to Rolex
NOMOS Glashütte's Club Sport Worldtimer Dark Is a Masterclass in Subtle Nods There is a particular kind of pleasure that comes from discovering a watch that manages to be both entirely original and unmistakably familiar — one that winks at horology's canon without copying it outright. The NOMOS Gl
Watches of Switzerland Opens First Joint Showroom in New Jersey
Watches of Switzerland Group Opens Its First Joint Retail Concept in New Jersey — and the Industry Is Paying Attention In the competitive theater of American luxury retail, the move that matters most is rarely the loudest one. When Watches of Switzerland Group quietly debuted its first-ever combin
Donut Watch Company: The New Brand Disrupting Affordable Watches
Meet Donut Watch Company: The Most Intriguing New Watch Brand You've Never Heard Of The watch world has a new name on its lips, and it is not one you would expect to find carved into a dial alongside a movement pedigree stretching back centuries. It is Donut Watch Company — part inside joke, part
10 Exciting New Watches at WatchTime New York
10 Exciting New Watches at WatchTime New York Image credit: Flux.1 WatchTime New York is one of the most anticipated events on the American watch ca
Audemars Piguet's $400 Swatch Collab Rewrites Luxury Rules
How Audemars Piguet's $400 Swatch Collab Is Rewriting the Rules of Luxury Watchmaking In a year when Swiss watchmakers have been nursing bruised export figures, absorbing punishing American tariffs, and watching their biggest growth market in China continue to cool, one brand decided to do somethi
Top Carbon Fiber Watches Worth Buying Right Now
5 Of The Best Carbon FiberWatches On The Market Image credit: Gentleman's Pursuits/Canva If you're like me and tired of those heavy watches that fee
G-Shock's $7,000 CasiOak Blurs Watch and Art
G-Shock's MRG-B2100HR: A $7,000 CasiOak That Blurs the Line Between Watch and Work of Art There are anniversary editions, and then there are statements. Casio's new MRG-B2100HR-1A — built to celebrate three decades of its MR-G flagship line — falls squarely into the second category. It takes the b
5 Worst Things You Can Do to a Mechanical Watch
5 Worst Things You Can Do to a Mechanical Watch Image credit: Flux.1 A fine mechanical watch is one of the most remarkable feats of human engineerin
How Social Media Rewrote the Luxury Watch Market Rules
The Algorithm of Desire: How Instagram, TikTok, and a New Generation of Collectors Rewrote the Rules of the Luxury Watch Market There is a version of the watch world that still exists in wood-paneled boutiques on Fifth Avenue, in velvet-lined cases at Christie's Geneva, in the hushed negotiations
$28M in Fake Cartier Watches Seized at O'Hare Airport
$28 Million in Fake Cartier Watches Stopped Cold at O'Hare — And It's Part of a Much Bigger Problem Two plain-looking parcels cleared Hong Kong, crossed the Pacific, and were well on their way to a final destination somewhere in California when federal officers at Chicago's O'Hare International Ai
