In a world where wristwatches often scream for attention with flashy tech or sky-high prices, Timex has quietly unleashed a gem that harks back to simpler times. This new field watch, born from a partnership with the folks at Bespoke Post, draws straight from the brand's dusty archives. It's a nod to the early 1970s Viscount model, a piece that had faded into obscurity but now gets a fresh lease on life. At just $200, it's not just affordable—it's a rugged, everyday companion that captures that old-school charm without skimping on what matters today.
Image credit: Timex/Bespoke Post
Picture this: back in the '70s, watches like the Viscount were built for guys who needed something tough enough to handle the daily grind, whether that was out in the field or just navigating the ups and downs of life. Timex, always the underdog in the watch world, excelled at making timepieces that felt reliable and unpretentious. This collaboration revives that spirit, taking the original's quirky design elements and blending them with updates that make it ready for modern wrists. The result? A watch that's got more soul than many pricier options out there, proving that sometimes the best ideas come from looking backward.
The case is where it all starts. Shaped like a barrel, it's got that distinctive outline that sets it apart from the round-faced crowd. At 36mm across, it's on the smaller side by today's standards, but that's exactly what makes it so appealing. It sits comfortably on the wrist, avoiding the bulky feel of those oversized divers or chronographs that can weigh you down. This size stays true to the era when watches were meant to be functional tools, not status symbols. Yet, it aligns perfectly with what many guys are gravitating toward now—something understated that doesn't overpower your style.
Image credit: Timex/Bespoke Post
Then there's the dial, the real star of the show. It features a crosshair design that's clean and purposeful, with luminous hands that glow in low light for those early mornings or late nights. The Arabic markers are sharp and easy to read at a glance, no squinting required. But what really pops is the color play: a red 24-hour track paired with a yellow minute ring. On paper, that combo might sound mismatched, but in reality, it comes together with an effortless vibe. It's got that "found in a surplus store" energy that Timex has nailed for decades—reminiscent of military gear that's seen some action but still ticks reliably. The seconds hand adds another burst of color, keeping things lively without going overboard.
Practicality hasn't been forgotten in this revival. The strap is made from Cordura, a tough fabric that's quick to release if you want to swap it out for something else. That military-inspired lean makes it ideal for weekends hiking trails or just knocking around the garage. And the domed acrylic crystal? It preserves that vintage look and feel, adding a subtle curve that catches the light just right. Under the hood, a quartz movement ensures accuracy without the hassle of winding or constant adjustments. It's straightforward, dependable tech that keeps the price grounded where it should be—accessible for anyone who appreciates a good deal.
Early buzz from watch enthusiasts has been overwhelmingly positive, highlighting why this piece is turning heads. One reviewer summed it up perfectly: “A tiny 36mm time capsule with more personality than watches five times the price.” Another pointed out the surprise factor, calling it “the collab nobody expected but everyone suddenly wants.” And a third captured its wearability: “One of the most charming Timex releases in years—a proper vintage revival that feels effortless on the wrist.” These aren't just hype; they reflect how this watch strikes a balance between nostalgia and usability, resonating with folks who remember the '70s or just crave something authentic in a sea of mass-produced gadgets.
Image credit: Timex/Bespoke Post
Timex has been digging deep into its history this year, pulling out forgotten designs and giving them a modern twist. This Bespoke Post collab stands out as one of the strongest, not because it's revolutionary, but because it gets the details right. The Viscount's original appeal lay in its offbeat charm—a watch that wasn't trying too hard but still delivered. Now, rebuilt with today's standards in mind, it offers that same reliability for everyday adventures. Whether you're fixing up the car, heading to a ballgame, or just keeping track of time during a busy workday, this field watch fits right in.
At $199 exclusively through Bespoke Post, it's positioned as an entry point into quality watchmaking without breaking the bank. That's the beauty of Timex—they've always democratized good design, making it available to the average guy. This piece embodies a slice of 1970s history, rugged enough for real life and charming enough to spark conversations. It's already making waves in the watch community, with #watchfam folks sharing their takes online. If you're in the market for something that blends heritage with heart, this could be the one that ticks all the boxes. In an age of smartwatches and luxury labels, rediscovering classics like this reminds us that sometimes the simplest things endure the longest.
