Recent Luxury Watches Articles

America's Obsession with Luxury Watches Is Rewriting the Books at Watches of Switzerland There has never been a better time to sell a Rolex in America, and no one is cashing in on that reality harder than Watches of Switzerland. The British-headquartered luxury retailer released its fiscal year 20

The Man Who Built a Billion-Dollar Empire Is Starting Over — and He's Calling It N3W5 There are very few figures in the global watch industry who can claim to have personally transformed a legacy manufacture into a cultural phenomenon. François-Henri Bennahmias is one of them. The man who spent a

Watches and Wonders 2027: Everything You Need to Know About the Dates, Format Changes, and the Biggest New Arrivals Every spring, Geneva becomes the center of the horological universe — a city where power reserve figures are debated over breakfast, and where a new dial color can generate more conv

The Only Men's Watch Buying Guide You'll Ever Need There is no accessory that carries more weight on a man's wrist — literally or figuratively — than a watch. Watches are the closest thing to jewelry most men will wear on a daily basis other than their wedding rings. Yet the watch market remains o

Rolex Hits Collectors Twice: The Crown's Rare Second Price Hike of 2025 Explained Rolex has never been a brand that apologizes for the price of its watches — and it certainly isn't starting now. In a move that landed like a gut punch for gold-watch enthusiasts, Rolex raised the global price of its