For hunters who've spent time sitting against a tree trunk, back aching, trying not to move a muscle while a deer works its way through the timber, the appeal of a better ground hunting setup is obvious. That's the problem a small American outdoor company has spent years trying to solve — and they say they've finally cracked it.
Stringer Outdoor Co LLC, operating under the brand name Treow Outdoors™, has officially brought its Cocoon Hunting Hammock® to market after putting the system through a lengthy field testing process that the company says shaped nearly every aspect of the final design.
Ground Hunting Is Growing — But It Comes With Real Problems
Tree stands have long been the go-to setup for whitetail hunters across the country. But a growing number of hunters have been moving away from elevated positions in recent years, and it's not hard to understand why.
Not every piece of property has trees in the right spot. Public land rules sometimes restrict what you can attach to a tree or how long you can leave equipment in place. Some hunters deal with physical limitations that make climbing a stand more trouble than it's worth, or flat out dangerous. And then there's the simple fact that ground hunting gives a hunter the freedom to pick up and move — something you just can't do easily when you're fifteen feet up in a fixed stand.
Ground hunting solves a lot of those problems. But it creates new ones.
Staying still at ground level for hours is brutal on the body. Back pain, cramped legs, and the slow creep of discomfort that starts to make every minute feel longer than the last — these are familiar complaints among hunters who've committed to hunting from the ground. And beyond comfort, there's concealment. At eye level with a deer, the margin for error shrinks fast. Any movement, any shape that doesn't belong in the landscape, can end a hunt before it ever really starts.
These are the two core challenges that Treow Outdoors™ set out to address with the Cocoon Hunting Hammock® system.
Years of Testing Before a Single Unit Hit the Shelves
What separates the Cocoon® from products thrown together and rushed to market is the timeline behind it. The company spent multiple years putting the system through real hunting conditions — not controlled testing environments or parking lot demonstrations, but actual time in the field during hunting seasons.
That process matters more than it might seem. A product can look promising in theory and fall apart completely the first time it meets cold fingers, wet leaves, and a buck standing thirty yards away. Field testing under genuine hunting pressure reveals the kind of problems that never show up on a design table.
According to the company, that extended testing phase led to real changes in the design — adjustments to how the system handled concealment, and modifications aimed at making it genuinely comfortable during the long sits that serious hunting demands. The product that reached the market is not the same one that went into testing. That's the point.
What the Patent Actually Covers
Treow Outdoors™ holds a patent on the Cocoon Hunting Hammock® system, which covers the structural design elements that set it apart from other ground hunting equipment already out there.
The patent isn't just a legal formality. It reflects a specific design philosophy rooted in how game animals actually perceive their surroundings. Deer and other big game don't just rely on their nose and their ears — their eyes are tuned to pick up shapes and movement that don't fit the environment. Ground hunters who underestimate that end hunts early. The design work behind the Cocoon® system took that reality seriously, building the blind's structural approach around the goal of breaking up a hunter's outline and keeping movement contained at ground level.
The company also developed its own camouflage pattern — the Treow camo© — specifically to pair with the system rather than relying on an off-the-shelf pattern that wasn't built with this application in mind.
Who This Is Built For
The Cocoon Hunting Hammock® isn't chasing the same customer who's perfectly happy hanging a lock-on stand in a white oak and climbing up every October. It's aimed at the hunter who's already hunting from the ground — or who wants to — and has felt the limitations of what's currently available.
That includes hunters working properties without ideal stand trees. It includes guys hunting public land where mobility is an advantage and permanent setups aren't practical. It covers hunters dealing with bad knees, bad backs, or other physical realities that have made elevated hunting more complicated than it used to be. And it speaks directly to hunters who simply prefer the challenge and flexibility that comes with staying at ground level.
The extended sit is where most ground hunting setups fail the hunter. Comfort and concealment tend to work against each other — the positions that are easiest to hold for hours are often the positions that give away the most movement. The Cocoon® system, based on the company's stated design goals, was built to close that gap.
A Small Company With a Focused Vision
Treow Outdoors™ isn't a massive outdoor industry conglomerate. Stringer Outdoor Co LLC built this brand specifically for the hunting and outdoor recreation market, and the Cocoon Hunting Hammock® represents the kind of focused product development that tends to come from smaller operations that are actually in the field using their own gear.
The path from initial concept to commercial availability followed a deliberate sequence — develop, test in real conditions, identify what doesn't work, fix it, test again, and only then bring it to market. That's a slower road than some companies take, but it's the kind of process that tends to produce equipment hunters can actually rely on when it counts.
The product is available directly through the company's website at treowoutdoors.com, which keeps the sales relationship straightforward. The brand also maintains an active presence on Facebook, Instagram, and TikTok, where the focus extends beyond promoting the product to sharing information about ground hunting methods and techniques — a sign that the people behind it see themselves as part of that hunting community rather than just selling to it.
Ground Hunting Isn't Going Away
The shift toward ground hunting has been building for a while, driven by a combination of changing land access, evolving hunting regulations in different states, and hunters who've simply discovered that staying on the ground suits their style and their situation.
Equipment hasn't always kept pace with that shift. The options for serious ground hunters have improved over time, but the specific problem of combining genuine comfort with real concealment in a single system has remained stubborn. Most hunters who've put in time on the ground have worked around it — adjusting their position, cutting a hunt short, or just grinding through the discomfort and hoping their movement didn't cost them.
The Cocoon Hunting Hammock® is a direct answer to that problem, built by a company that clearly spent enough time on the ground itself to understand exactly what the frustrations are. Whether it delivers on that promise is something hunters will work out for themselves in the field — which is, after all, the only place that matters.
For hunters who've been waiting for a ground hunting system built around how hunting actually works rather than how it looks in a product photo, this is one worth paying attention to.
