For guys who love tinkering in the garage or hitting the open road on weekends, cigars often fit right into that laid-back routine. Think about it: after a long day, nothing beats kicking back with a good smoke that matches your mood without overwhelming everything else. That's where the folks at General Cigar Co. saw an opportunity with their popular CAO Flathead line. They've rolled out a new version called Flathead Speed Shop Habano, designed to tone things down a notch from the original's punchy vibe. It's all about offering something smoother, more approachable for those everyday moments when you just want to unwind without the full-throttle intensity.
The original CAO Flathead has built a solid following over the years, drawing in smokers who dig its bold, automotive-inspired theme. Picture engine blocks and revved-up power – that's the essence that put it on the map as CAO's top seller. But not every drive needs to be a drag race. Some prefer cruising steady, enjoying the scenery without pushing the limits. That's the thinking behind this new release. General Cigar Co. wanted to keep the spirit alive but tweak it for broader appeal, making it less overpowering and more of a daily go-to.

Image credit: Flathead Speed Shop
Set to hit cigar shops around February 2, the Flathead Speed Shop Habano promises a shift in gears. It's crafted to deliver that same reliable performance but with a gentler touch, perfect for guys who appreciate quality without the extra kick. Cory Beardsley, the brand manager for CAO, put it this way: “As the No. 1-selling brand in CAO, Flathead has earned its reputation through bold character and unmistakable style. Speed Shop gives us a new lane to explore, a cigar with the same spirit but a different feel. It’s crafted for smokers who appreciate performance with purpose and a profile you can drive every day.” His words capture the idea – it's like swapping out a high-octane engine for one that's efficient and smooth, still fun but easier to handle on the regular.
Production happens down in Nicaragua at the STG Estelí factory, a spot known for turning out consistent, well-made cigars. The team there put together a blend that starts with an Ecuador Habano wrapper, which gives it a nice, even burn and a bit of that classic tobacco flavor without going overboard. Underneath, there's a Mexican San Andrés binder holding everything in place, adding a subtle earthiness that ties into the overall profile. The fillers come from Nicaragua and the Dominican Republic, blending together for a medium-bodied experience that's balanced and not too heavy. This setup means you get notes that build gradually – think hints of spice, wood, and maybe a touch of sweetness – without the full blast that might leave you reaching for a drink to cut through it.
What sets this cigar apart is how it caters to different preferences in size and shape, all while keeping that box-pressed format that Flathead fans know and love. Box-pressing squares off the edges a bit, which can make for a firmer draw and a slower burn, letting you savor it longer. There are three options here, each with its own appeal depending on how much time you've got or what kind of session you're after.

Image credit: Flathead Speed Shop
First up is the V660, measuring 6 inches long with a 60 ring gauge. At $9.99 a stick, it's got that chunky feel in the hand, ideal for those longer evenings when you're settling in to watch a game or chat with buddies about old cars. The bigger ring lets more smoke through, but since it's medium-bodied, it doesn't hit too hard – just steady flavor from start to finish.
Then there's the Big Block, stretching to 7 inches by 70 ring gauge for $10.99. This one's for the guys who like to go big, maybe pairing it with a weekend project in the shop or a quiet night on the porch. Its size means it lasts, giving you plenty of time to relax and let the day fade away. The extra girth can enhance those filler flavors, making the Nicaraguan and Dominican elements shine through without overwhelming the senses.
Rounding out the lineup is the Crankshaft, a brand-new size in the Flathead family at 6 inches by 54 ring gauge, priced at $8.99. It's slimmer than the others, which might appeal to those who prefer something more traditional and easier to manage. Think of it as the versatile option – quick enough for a mid-week break but substantial for when you want to stretch it out. Being new to the range, it adds fresh excitement for collectors or anyone looking to try something different without straying too far from what they know.
All three come packed in 24-count boxes that nod to the brand's roots with an engine-block design. It's a cool touch that fits the automotive theme, making the packaging feel like part of the experience. Whether you're grabbing one for yourself or stocking up for the humidor, it's built to look good on the shelf and remind you of that garage-life connection.
In a market full of powerhouse cigars that demand attention, the Speed Shop Habano stands out by dialing it back. It's aimed at smokers who value consistency and enjoyment over sheer strength, much like choosing a reliable daily driver over a weekend hot rod. General Cigar Co. has tapped into that mindset, creating a cigar that fits seamlessly into routines – maybe after mowing the lawn, during a fishing trip, or just reflecting on the week's wins and losses. With its Nicaraguan craftsmanship and thoughtful blend, it offers a way to explore the Flathead world without committing to the full intensity of the original.
As more guys discover this release, it's likely to carve out its own spot among favorites. The medium body ensures it's accessible, while the pricing keeps it practical for regular rotation. If you've been curious about branching out in your cigar choices or just want something that pairs well with life's simpler pleasures, this could be the one to try. Keep an eye out come February – it might just become your new steady companion for those moments when smooth is the way to go.
